WHY 100% GRASS-FED?

Research over the last 10-15 years has shown that 100% grass-fed and grass-finished beef is richer in many essential nutrients than grain-fed beef. Grain-fed feedlots began to flourish in the 1950s and continued to expand until recently in order to consume an overabundance of grain being produced in the U.S. However, during that same time cancer, disease and illness have continued to climb at alarming rates. The standard American diet and industrial food system are broken and in dire need of a major change.

The bovine was designed by our Creator to live, stay healthy and be totally sustained on a diet of grass and forage. In doing so, it keeps the soil fertile, returning native nutrients and minerals. Unfortunately, over 90% of the beef raised in the U.S. are feedlot cattle, fed a high-grain and high-energy diet the last 120 to 200 days of their lives in order to decrease the time to fatten the animal, increase the carcass yield and improve fat marbling.

This high-grain feedlot diet causes the animal to develop a painful condition called “subacute acidosis” in which its body pH changes, resulting in a host of other health issues. These stressed cattle are already living in crowded, unsanitary conditions. To combat illness they are routinely given therapeutic low-level doses of antibiotics, ultimately resulting in the surge of antibiotic-resistant bacteria we see today in our food system—including E. coli, salmonella and staph.

Most cattle are also given hormones to improve their growth rate by 10-20% and decrease production costs by 5-10%. The U.S. Food & Drug Administration (FDA) states that the amount of these hormones that ends up in food products is safe for consumption. We choose to err on the side of caution, however, and avoid them.

Other than flaxseed, most grains and modern vegetable oils are high in Omega 6 and 9 fats and are associated with an increase in inflammatory diseases. Omega 3, on the other hand, is inflammatory neutral.

Leading researchers, including Jo Robinson of Eatwild.com and the Weston A. Price Foundation, have found that grass-fed beef offers a higher ratio of Omega 3 fats, higher beta carotene (vitamin A), higher vitamin B and vitamin E, higher CLA (conjugated linoleic acid), higher antioxidants and higher mineral content.

These grass-fed benefits can help to decrease the risk of cancer, lower blood pressure, boost immunity, and promote general health, intelligence and longevity.